Born into a family of hoteliers, Haydn moved straight into the industry since graduating. He initially built up Furlong Hotels, a small asset-owning group of 4-star deluxe properties such as Billesley Manor and Combe Grove Manor in Bath, before founding the Bespoke Hotel Group with Robin Sheppard in 2000.
We Cover every base – so you don’t have to Our Team
Haydn Fentum Chairman
Robin Sheppard President
Robin Sheppard is a classically-trained hotelier with an eye for innovation, who ran a series of outstanding country hotels. He then joined forces with Haydn in 2000, to pool their complementary skills. His creative approach to marketing has broadened the customer base of all Bespoke Hotels. This has led to several awards and accolades for the company – most notably the ‘Hotel of the Year Award’ for Hotel Gotham and the ‘Newcomer of the Year’ for Hotel Brooklyn – both in Manchester, and both conceived, created and managed from the ground up by Bespoke. Robin is Chairman of the Institute of Hospitality, a Non-Executive Director of several industry-related companies and a champion for accessibility.
Thomas Greenall CEO
Thomas has worked his way up through the company since joining Bespoke in 2010. Growing up in a family of hotel and leisure specialists he has absorbed wisdom beyond his years. He combines this with strong accounting and communication skills to drive optimum performance in all our hotels. Thomas is also Non-Executive Director of Randalls, the largest pub company in Jersey.